Social Media Marketing Strategies

7 Steps to Maximize Your Social Networking Time

Social networking sites like Twitter, Facebook, Instagram and Pinterest are an essential way of solidifying your brand as an actor in the internet world and beyond. The challenge with these sites is that they are, in fact, connected to the internet: it’s all too easy to fall down the rabbit hole of tangential links clicking on side topics falling into they-did-whats before…

Read More
Digital Trends SMBs Need to Know thumb

Top Digital Trends SMBs Need To Focus In 2016 [Infographic]

In today’s digital age, it’s difficult to escape from hearing or reading about a new digital trend almost every week. Smartphones and apps are ubiquitous and business owners have caught onto this but it can be an expensive experience for any business. The issue is to know what trend to investigate further and knowing what…

Read More
How to deliver excellent customer service Thumb

What Millennial Customers Want From Any Service [Infographic]

What generational group is driving big changes to virtually every aspect of our lives? It’s Millennials, that often-studied group of people born after 1980. They’re culturally and ethnically diverse, they have shorter attention spans than goldfish, and they form almost a quarter of the U.S. population. And while they’re much to differentiate them, there are…

Read More
Integrating Social Media Marketing with Email Marketing Thumbnail

Integrating Social Media Marketing with Email Marketing [Infographic]

Email marketing company Reachmail has put together a really cool infograhpic that shows why it is important to fully integrating your email and social media marketing strategies together. This post was originally published on the Reachmail blog. The graphic covers 2015 spending changes broken up by marketing channels (email and social see the largest spending…

Read More
ORM for Local Brands

How Online Reputation Management Can Help Local Brands

Before the widespread adoption of the internet and effect of globalization, commerce was a predominantly local affair. Local consumers would shop at local merchants after seeing advertising in local media. Today, consumers in the smallest towns of developed countries can shop dozens of local, national, and global companies with the click of a mouse. While…

Read More