Who could have thought that entertainment industry will explode like this. From big budget movies to Youtube shows to videogames to theme parks, everything is prospering. These are such great times for the entertainment industry. Starting from the arcade culture from the 70s videogames have become a big business these days. It might still be…
Promotion and advertising are key to bringing in new customers, and to making sure that existing customers don’t forget about you. One of the major parts of any advertising budget should be creating promotional products. With that said though, it’s sometimes difficult to choose the right promo products for a company. Fortunately there are a…
Cars are not exactly a cheap luxury to have, although most of the time they are a necessity so it is understandable that people feel the need to take care of their car. For some of us they are handy for getting around, and for some, such as cab drivers or couriers, they are…
Tumblr is Social Media Plus SEO! Tumblr is one site that has been in the rise in the past few years. Its great features are really useful if you want to incorporate this in your Search Engine Optimization arsenal. You might be wondering “How does if differ from WordPress because I already got an account…
Transportation of fragile items needs additional care. The item needs to be protected from all sides so that no direct pressure falls on it. There are different kinds of packaging materials that help in providing protection to the delicate items. Among them, bubble wraps have proved to be very effective in providing great protection to…
When looking for a company to manufacture your product labels, it can be tempting to save yourself some hassle and do the work yourself. If you’re thinking along those lines, stop right there! A professional label manufacturing company will be able to provide you with so much more than you could achieve on your own….
Packaging of your goods is necessary to avoid any wear and tear. Often you buy products wrapped in beautiful packages and you notice some symbols on their packaging but have you ever tried to figure out the meaning behind these symbols? Well this infographic will give you an idea about the popular packaging symbols and…
Introduction: Many have asked us that why do we not talk about services that are supposedly helpful for entrepreneurs and small business owners. The answer is that so far we have avoided to really judge the depth and effectiveness of such services as we can’t go ahead and try them out on our own to…
Amazon Fire TV: 2014’s Killer Product? The market for streaming TV devices is a crowded one. Many big players in the tech space, such as Google, Apple and Roku, have already released a signature device. Smaller, niche companies are also hot after the streaming media dollar. But despite this heavy product saturation, some observers have…
Most of the commercial constructions are big projects and such construction site is a potentially dangerous environment; health and safety standards have to be observed strictly and maintained at all times. Each project should have a safety management system in place that outlines the policies, processes, instruction, and documentation that will serve to establish the…
Whether you are a veteran driver or still in L plates, you can never be too careful on the roads. The fact that 95 per cent of all road traffic accidents are caused by human error emphasises the need to drive carefully and responsibly at all times. While there is no substitute for careful, responsible…
As homeowners are becoming increasing energy conscious, many are turning to using smart thermostats to help heat and cool their home more efficiently. While the Nest is probably the best known out of all the smart thermostats currently on the market, several of the others now available are proving to be formidable competitors to the…
Almost as soon as you’ve taken your smartphone out of the box, the manufacturers release a shiny new model that makes yours look prehistoric by comparison. Apple is no different, but in September 2013 ago they went one a step further and released not only a new model, but a new material. Just over six…
In order to impress visiting clients, attract the most creative staff and encourage the free flow of ideas, advertising agencies pull out all the stops when it comes to interior design. Each company attempts to build something bigger and better than the last, resulting in some of the most unconventional – and awesome – offices…
During the last 5 years blogging platforms have gained great momentum. Initially there were only 2 most popular choices available to the internet users- WordPress and Blogspot. But now a new blogging platform has emerged and it is gaining fast momentum and popularity amongst the bloggers. It is called the Ghost Blogging platform. Dedicated to…
Here is an infographic submitted to us by DOOH Limited, which is a leading manufacturer of LCD enclosures for digital signages. Let’s take a look at out of home advertising’s one of the biggest emerging tool – The Digital Signage and where does it stand in 2014. Electronic advertising hardware has changed a lot during…
Despite, the fact that – ‘postcard printing’ is an essential part of major ‘direct mail marketing’ initiatives; many continue to question its relevance in a highly digitized world. “Why do I get the feeling that many marketers today look at direct mail the way people look at the Jurassic Period?” asks Steve Olenski on Forbes.com….
Building your brand online is the best way to have a multitude of customers at your fingertips. But some businesses overlook the importance of having a cohesive brand online and off. If someone were to access your website while standing in your main office, would they be able to sense continuity between the two? Here…
Consumers are living in a great age. It is possible to do so much research before making a product decision. You can look up information about just about anything. This makes the job of a marketer a little bit harder. Having a knowledgeable customer base isn’t all bad though. It just means that you must…
There are shops and then there is Silver in the City Branding is one of the most important aspects of marketing. And understanding how packaging design works to build the identity of your brand is crucial to heightened sales and levels of success. [ Packaging Design to Brand Identity ] Packaging is Marketing Consumers instantly identify with packaging. When…
Flagship stores show a brand at the top of its game, a concentrated version of everything a company represents inside an exclusive (and often very expensive!) space. The most curious part of flagship stores is that many of them aren’t under pressure to make a huge amount of profit. These stores instead exist to communicate…
5 Of The Most Unique Promotional Items Currently On The Market Which Businesses Are Using Promotional items and promotional gifts are becoming common place in modern business culture as more and more businesses consider giving away a lasting impression. In essence, a promotional item will facilitate the commercialisation of the company logo, company name, company…
Image by Marc Faladeau There is nothing more frustrating to a customer that receiving an item to find, they can’t get to it. It’s firmly within their grasp, but they just can’t get through the packaging without trapping their fingers or having to hack at it with another pair of ill-fated scissors. Not ideal. Should…
The backbone to any brick-and-mortar storefront or business is their sign. People walking down the street notice high quality, beautifully designed signs and will often base their first impression of the business on it. People that see a business that takes spends time and effort on storefront signs must do the same with their products…
Banner advertisements are a great way to get your message across to your public and create much more awareness for your business, but not all outdoor banner ads work in the way they are intended. Whilst a great outdoor ad will bring in much needed leads and sales, an ineffective one may not be worth…
