The art of data science is changing the world of businesses like no other. World of data science knowledge has lent its services to so many enterprises in a manner that ten years previously would have been declared as unachievable. Companies that had decades old worth of data piled up like bags of trash in…
The human resource management system is one of the most valuable & essential assets for any organization. Having an effective human resource management system bolsters the corporate bodies. In order to face new challenges, evolving trends & technologies every organization needs a powerful & effective human resource management (HRM). Objectives of HRM – HRM makes…
VAT (Value added tax) is a consumption tax which is levied in the United Kingdom by the national government. It is administered and collected by HMRC (HM Revenue and Customs), primarily through the Value Added Tax Act 1994. VAT was introduced in 1973 and is the third largest source of government revenue after income tax…
Among the endless debates about those factors that distinguish humans from the rest of the animal kingdom, systematic water use is often overlooked. Yet clever strategies for capturing, storing, transporting and disposing of waters have long been the key to the success of all but the tiniest of human settlements. So important are these strategies…
Christmas is known as a celebration time for everyone. After the whole year of hard work, tensions and problems, Christmas certainly brings happiness to everyone’s life. People feel relaxed and wish to enjoy their time with their family members and friends during Christmas. Since, it is a time that people wish to enjoy along with…
We all know for a fact that not all possessions can be handled the same way while packing and moving your stuff to your new abode. Fragile and unique items need to be handled with extra care so that they don’t break because most apparently, you would never like to find your grandfather clock to…
Telecom industry has grown enormously in the past years and have made significant place for itself among the masses. In today’s era, it seems as if there would be no world without the telecom services. People have become so used to it that even an idea of changing the service provider gives a mental stress….
In some cases, the marketing of a good or service can be part of the value the purchaser receives when consuming it. The creation of, for example, a compelling story of a business or image around a product can itself be part of the product’s allure. We saw a wonderful example of this on Main…
Creativity in cooking is a universally accessible form of pleasure. Regardless of the rarity of their ingredients or the technological advancement of gadgets in their kitchens, the combination of foods in interesting ways can be done by anyone around the world. Creativity is a process of trial and error, and provided you don’t harm yourself…
Technology and industry professionals are often ahead of the curve when compared to the general public, so it can take a few years for the average individual to catch up to the advertising trends and develop a base of quality and relevancy in new forms of media. Fortunately, the transitional period between old media and…
In the era of big business, there is an implicit impersonality between consumers and workers. Companies that have millions of customers, approach the responsibility of customer service quite differently than traditional small business owners, who know each of their regular customers by name. The ability to inject that nostalgic sense of community and camaraderie into…
An employee finishes up her free lunch at the Mexican restaurant with a few co-workers who have switched to different departments, and heads across the company campus to her main office space. She arrives early for her 2pm brainstorming session, so she rearranges the walls and furniture to provide enough space for up to 15…
Of all the Ps in marketing, pricing is the one that directly correlates to the value of the goods or services. This is exhibited by the fact that for any business, pricing strategy affects the profit and loss in more profound way than anything else like promotion or people. Pricing not only decides the selling…
Each time a consumer buys goods or service, he uses the decision process. It may be used consciously or unconsciously. The consumer may use extended, limited or routine decision making depending upon the degree of search, level of prior experience, frequency of purchase, amount of perceived risk and time pressure. Extended consumer decision making Limited…
If you are a songwriter, author, or visual artist, you will be creating works that you might sell. If you do not protect your work, however, someone else can appropriate it. A copyright is the form of legal protection offered under U.S. law to the authors of “original works of authorship,” including literary, dramatic, musical,…
The subject of agency law (agent/principal) is a vital area of commercial contract law. An agent (third party) is authorized to act on behalf of a principal (primary party) to create a legal relationship with another individual or business. Common agency relationships include: Employment (employer, employees); Real estate (real estate agents); Financial services (stock brokers,…
Personal selling is dealing with potential customers face to face and trying to convince them to make a purchase. Salespeople often become successful entrepreneurs because they learn to listen to what the customer needs and wants on a daily and personal basis. Some great American entrepreneurs like Billy Durant, who started out in sales include:…
Promotional tools are best used when the strategy calls for a highly targeted, time-limited boost in response. They can be excellent ways to encourage new-product trials and for raising seasonal performance. They should always be part of the overall marketing strategy and budget. Contests and sweepstakes are a way of securing product engagement and, potentially,…
Children are going to fall and slip, and in result, get injured anytime, anywhere. But you, as a parent, can minimize these minor injuries and prevent major accidents by preparing safety plan for your kid and following these child safety tips: Kid safety in the car: Children less than 12 years must always ride in…
