We all recognise the sound of sweet wrapper being opened in the cinema, or the rustle of a packet from another room. Sweets and other confectionery have always been popular, and always will be, but they are another significant market that is needing to make a move towards being more sustainable. This is not only…
Everyone needs to be more environmentally aware these days as we think about how we can take better care of our planet, and a lot of responsibility is falling onto businesses to lead the way. By taking steps to be more aware of your impact on the environment, you can not only do your bit…
There was once a time when businesses could hand out promotional products without much thought. Pens, keychains, table top items and novelty stuff. Anything worked. Those times, however, are well and truly over. Now, promotional items will only have a meaningful impact if they align with consumers’ values as well as their needs/wants. I am…
Global transitioning to a green economy is evolving surely and steadily, and there are substantial benefits to embracing renewable energy resources in 2014. Experts agree that sustainable development is the wave of the future as the global shift towards reducing our carbon footprint continues. Contemporary investments seek to capitalise on trends in this arena with…
