A brand is the embodiment of what the company stands for and believes in. It captures the essence of corporate culture and philosophy and communicates its basic ideas. Every space needs to tell a story, but mapping brand identity to it is a complex undertaking. Getting the visuals right is a fine art and there…
Have you noticed how multi-national brands like McDonalds, Coca-cola, Micros of company, Apple, Intel, Moto, Sony as well as UPS developed their names? Imagine, if these companies possess some lame or forgettable brand name, are they going to be as large as they are? Every company begins by thinking of an identity. A law firm,…
5 Of The Most Unique Promotional Items Currently On The Market Which Businesses Are Using Promotional items and promotional gifts are becoming common place in modern business culture as more and more businesses consider giving away a lasting impression. In essence, a promotional item will facilitate the commercialisation of the company logo, company name, company…
