The most successful business owners invest in a variety of technologies and solutions that will influence sales and growth. If you’re an entrepreneur, you must select proper tools and supplies that will benefit your staff and customers. According to industry experts, a typical retail business needs analytic software, self-service units, mobile tools, and a social…
Globalization has brought a 360 degree change in the minds of business people across the world. Businesses leader have become a lot more active and creative when it comes to marketing their products to various countries. The tradition trends of trading goods and products has been advanced with the help of technology which has become…
One of the major factors that affect the revenue generation of a business is the efficiency of its sales team. Closing as many sales as possible is key to driving a business towards success. Even though all companies face certain periods of non-selling durations in a year, there are several opportunities for tightening the sales…
When we receive a text message, we are likely to open it straight away. Indeed, 9 out of 10 texts are read within three seconds of reaching our phones. This immediacy is what makes SMS such an appealing option for marketers, who are fully aware that a text is far more likely to make potential…
Have your own e-commerce store? Most businesses today selling online have their own e-commerce platform. Apart from being a merchant on big e-commerce websites, brands want to increase their trading through their own websites. The challenge is to build enough traffic to the self-owned platforms and then to make people purchase directly. Did you know…
The potential of social media to influence purchase decisions has allured most retail businesses. Some have invested heavily in digital marketing and content for the same reason. Although the direct role of social media in sales has been disputed by many disenchanted marketers, experts will tell you to keep faith. There are some innovations in…
Personal selling is dealing with potential customers face to face and trying to convince them to make a purchase. Salespeople often become successful entrepreneurs because they learn to listen to what the customer needs and wants on a daily and personal basis. Some great American entrepreneurs like Billy Durant, who started out in sales include:…
Email marketing company Reachmail has put together a really cool infograhpic that shows why it is important to fully integrating your email and social media marketing strategies together. This post was originally published on the Reachmail blog. The graphic covers 2015 spending changes broken up by marketing channels (email and social see the largest spending…
When consumers see a product advertised online or on television they don’t often head to a website to buy the product right away. More often then not most consumers will do further research on the product before buying. Only 2% of customers buy on their first visit to a website. Because of the proliferation of…
2014 was a big year for the automotive industry in the UK and the trend is set to continue into 2015 and beyond. Get an exclusive look into the ever-changing UK automotive industry with this cool industry round-up infographic. Fancy knowing which manufacturers score highest for key issues such as reliability and running costs? Or…
When it comes to picking a book for reading, we often encounter an endless list of similar sounding titles on the same topic. However, not all business and marketing related books succeed in delivering the right level of knowledge and information that you are seeking. Especially in the branding and social media related categories we…
Holi – One of the biggest festivals of India alongside Diwali. Indians celebrate the festival with full fervor year on year and more so in Northern parts of the country. Baggout conducted a survey to understand how Indians celebrate Holi. Have a look on some of the interesting results Infographic source
Perfume is expensive and if you have an addiction for it, the expenses can be quite overwhelming. For many, buying and wearing perfume is passion but if you are really keen on saving some money, you can always limit yourself to a fragrance alternative or better hunt for discount websites and offers. All it requires…
Research from SmsCoin shows that people still prefer to pay via Premium SMS for various services. Users replenish balance with virtual currency on gaming websites, buy gaming items and games, buy VIP accounts in social networks, pay for files download and access to content. SMS Payments still attract people because they are easy and require…
Great customer service is key for retaining your clients and maximizing profits. It doesn’t matter if you do business face to face, or through ecommerce, getting the customer service basics correct will bring buyers back again and again. Differentiate Yourself from the Competition These days, marketing savvy companies are using exceptional or unique customer service…
If you’ve heard anything about forex, then you probably know that it’s easy to learn and very profitable. Many people use forex as a second form of income to help pay the bills. Of course, in most instances, the claims of simplicity and profitability may be a little overblown. Forex is still a confusing concept…
Payment is the backbone of any business. It’s important to make the process as easy as possible to ensure customers and clients have no excuse to procrastinate. When payment can be automated, money is in your business account more quickly, which helps keep the books balanced. The good news is, there are several great cloud-based…
Consumers are living in a great age. It is possible to do so much research before making a product decision. You can look up information about just about anything. This makes the job of a marketer a little bit harder. Having a knowledgeable customer base isn’t all bad though. It just means that you must…
If the product you ordered never arrived – or when it did, it arrived broken – you’ll want to get in touch with that company ASAP and see a fast resolution, whether that’s your money back or a replacement product. But often it’s just not that simple. Pick up the phone and you’re likely to…
Back in 2008 the world as we know it changed forever with the advent of the credit crunch and banking crisis. At the same time, the internet continued to change the way people do business. It’s been a rocky ride for some. Here are seven of the most dramatic business failures for 2013. HMV take…
Banner advertisements are a great way to get your message across to your public and create much more awareness for your business, but not all outdoor banner ads work in the way they are intended. Whilst a great outdoor ad will bring in much needed leads and sales, an ineffective one may not be worth…
The holidays are a busy time for everyone, and an even bigger opportunity for small businesses to add to their profits as well as their customer base. Incentives to shop at your store, getting people through the door, letting people know what your store has to offer, and having a staff who know what they…
Whether your business is a multi-million dollar corporation or a small shop on the corner, you rely on customer loyalty to keep you going. While there are traditional methods to keep your consumers happy, technology has given business owners an additional way to get their customers excited about the company’s products. These five ways to…
Mobile phones are everywhere you look these days, whether in shop windows or in people’s hands, you cannot avoid them if you wanted to. Buying a new phone can be a nightmare with so many phones on the market, and choosing one can take time. Getting rid of them on the other hand is quite…
Any business that wants long-term growth needs to treat its customers with the highest level of respect. This does not necessarily mean that the “customer is always right” mantra comes into play here. Instead, your customer base simply needs to feel that you care about their well being. The problem here is that many businesses…
