Modern day packaging is a result of centuries of experimentation with materials and design that…
Living in this fast-paced society where people almost disregards those seemingly insignificant things like printed receipt, it is very unconventional to think of it as a tool to increase your brand identity or as a medium to retain loyal customers.
However, due to the passing of time and improvements in the thermal printing industry, most of the businesses today, especially the start-ups, have come into a unique solution to transform these small pieces of paper into a valuable business asset.
Perceived as an inevitable expenditure, it is very certain that thermal paper costs businesses a lot of money, that is why it’s imperative to take maximize its use in every way possible. With some splotch of uniqueness and creativity, one can easily make use of them to disseminate different messages and information such as unique product features and short company description. Modern techniques include printing QR codes, which customers can scan to create a digital shopping list on their device.
To give you more insight on how you can leverage your receipts as a marketing tool, check this infographic from Panda Paper Roll and see why your official receipt might be the most cost-effective way to boost your sales and customer loyalty today.
Submitted by Abigail Del Pilar | Infographic source: www.pandapaperroll.com
Do you check your receipts for hidden offers and brand discounts? Maybe next time you should. Who knows someone might be using thermal roll papers to market their business. Tell us how you like the ideas in the infographic by leaving your comments below. Don’t forget to share this post around.
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