About a decade ago, gift cards were a novelty. It emerged as a quick and…
Giving out corporate gifts to your employees, clients and customers shows how much you appreciate having them as a part of your business when you expand and grow operations. These gifts can range from a variety of products such as cigar holders, wine coolers, tablet cases, personal organizers, cakes and a multitude of other items.
Yet what can you do to make the gift special? You want the gift to be memorable for the person, as you want to show their appreciation for their years of service. In the same respect, you want the gift to also promote your company as that client, employee or customer can talk about the gift and hopefully get other people to either work for your company or buy your product or service.
Customize Corporate Gifts to Leave a Lasting Impression
The wonderful thing about corporate gifts is that you can customize them. Personalized gifts allow you to show your appreciation for the recipient while promoting your company at the same time. The type of personalization will depend on the gift that you are getting, as smaller gifts won’t allow for much room along the surface while larger gifts can hold a personal message to the client, employee or customer.
You should also base the personalization on the reason why you are giving the person a gift. Is it a work anniversary or a retirement party for an employee who has worked for your company for many years? Is the gift to congratulate a sales staff member for closing on a large deal? Do you want to thank a new business client for forming a partnership with your company? Did you have a fantastic sales year with large profits as you want to show your loyal customers your appreciation?
Most gift customizations will have the company name and logo on it. You should also include the employee or client name on the gift. You may want to include the date they started working for your company or number of years they have done business with you. If there is room on the corporate gift, you can also include a small message on the reason why they are receiving it.
If you want to show your appreciation to your customers, the best corporate gifts are the edible ones that will satisfy the entire crowd of people coming into your business. Cakes make great gifts as you can order different types of cakes for different occasions online and have the cake delivery on the day of the celebration. Place the name of the company and a message to the customers to thank them for their patronage. Look for a local or national cake bakery such as Bake Me A Wish! as they can guarantee cake delivery to your place of business.
Your corporate gift will be appreciated more by clients, employees and customers if you take the time to have it personalized. It will leave lasting memories as people will be quick to tell others about your great company.
Anna Neuman is a professional party planner who has years of experience planning elaborate birthday parties, weddings, and events.
For more on Corporate gifts here’s an interesting infographic:
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