The Rise of Facebook Native Video for Brands [Infographic]

Facebook native videos overtook YouTube videos in terms of overall interactions and user engagement for the first time ever in November 2014. Since then, the Facebook native video platform has only been getting more pervasive as the Facebook newsfeed auto-plays videos when a user is logged into Facebook. At the time in November 2014, the volume of Facebook native video views per day was at one billion. Now, over six months later and that has increased to three billion per day. This animated GIF, created by video production company One Productions, highlights the rise of Facebook native video and how seriously big brands are taking it.

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Jeremy

Business Analyst and Local Business Marketer. Practical Brand Advisor. Co-founder & Admin at The Local Brand. Writes about marketing and investment. Motorcycle enthusiast and likes to travel.

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