2. Let Clients Determine Your Brand Image.
If you’re serious about reaching as many clients as possible, it’s important to make your marketing efforts as interactive as possible. The more involved your clients become with your brand, the more likely they are to invest in your products and share them with friends. One simple and highly effective way to get clients involved with your business is by letting them determine what your brand image will be. For example, you can post four different brand icons on your site and let customers vote on which one will become the logo for your business. This creates a sense of community and lets your customers know that they have the power to shape the ideology and representation of the brand they’re investing in.
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Dixie Somers
Latest posts by Dixie Somers (see all)
- 5 Tips for a Wildly Successful Email Marketing Strategy - July 17, 2017
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