The Local Brand®

Step-by-Step Process To Create A PPC Strategy That Converts

Alex hales4 years ago4 years ago010 mins

Search promoting and web index marketing go connected at the hip with regards to expanding website traffic, boosting brand mindfulness, and driving more transformations (deals). This makes having a Pay-Per-Click (PPC) technique basic to the general development and achievement of your business. Did you realize that organizations net around two dollars for each dollar spent…

Digital marketing strategy for product startups

Digital Marketing Strategy For Global Product Startups

Puneet Chopra7 years ago5 years ago06 mins

A Product, no matter how good, will succeed without great marketing. Great product companies like Druva, Freshdesk and Zoho have also been great at marketing. This post will leverage my experience of growing a $1,000,000 business with $1 investment and highlight global online digital marketing strategies that work effectively within the budget constraints of early…

16 SEO Myths You Should Ignore Completely Infographic Thumb

16 SEO Myths You Should Ignore [Infographic]

Anthony Stevens7 years ago4 years ago04 mins

A Company’s website is a business’ most powerful tool to attract new customers and communicate your desired message. What many people don’t realize, however, is that a website is irrelevant without strong SEO. People use Google and other Search Engines to find what they’re looking for. If your website isn’t showing up in google, that…

Get Found: 7 Local Branding Hacks for Small Businesses

Cate Palmer7 years ago4 years ago08 mins

Whenever someone mentions the term brand, a lot of people automatically assume this has something to do with major corporations such as Coca-Cola, McDonald’s or Facebook. Still, branding can be of as much use to smaller local corporations during their initial stages. Sure, the scale of these branding efforts is much smaller due to the…

What Makes Customers Bounce Your eCommerce Site

Nate Vickery8 years ago1 year ago18 mins

Let’s face it, bounce rates are unavoidable. Literally, every website on the Internet has people who come, look for a few seconds (or in some cases, even less), and leave, never to be seen again. According to a report from the content marketing agency, Wolfgang Digital, the average rate for an eCommerce website is around…

[Infographic] How To Use Tumblr For SEO and Social Media Marketing

Marty Huggins10 years ago1 year ago13 mins

Tumblr is Social Media Plus SEO! Tumblr is one site that has been in the rise in the past few years. Its great features are really useful if you want to incorporate this in your Search Engine Optimization arsenal. You might be wondering “How does if differ from WordPress because I already got an account…

[Infographic] From Browsers To Buyers – 2014 Consumer Habits

Tate Handy11 years ago1 year ago02 mins

Consumers are living in a great age. It is possible to do so much research before making a product decision. You can look up information about just about anything. This makes the job of a marketer a little bit harder. Having a knowledgeable customer base isn’t all bad though. It just means that you must…

The Importance Of Colour In eCommerce

Marty Huggins11 years ago1 year ago07 mins

Use of colours in eCommerce Colours and colour combinations send different messages to consumers. People automatically make connections between certain colours and emotions. According to info graphic by Kiss metrics colour increases brand recognition by up to 80% and can be up to 85% the reason why people decide to buy. So getting the right…

Online marketing strategy and measurement

Online Marketing Ideas For Your Business That Can Help You Change The Game

Marty Huggins11 years ago1 year ago06 mins

The internet provides a lot of great marketing opportunities for businesses of all sizes. The good thing about online marketing opportunities is that they are very cost effective. Many of the ways in which you can market yourself online are either free or come at a low cost. With the right creative marketing strategy,…

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digital marketing

Step-by-Step Process To Create A PPC Strategy That Converts

Digital Marketing Strategy For Global Product Startups

16 SEO Myths You Should Ignore [Infographic]

Get Found: 7 Local Branding Hacks for Small Businesses

What Makes Customers Bounce Your eCommerce Site

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