So you’ve started a new business. Congratulations! You have probably heard by now that all businesses need to have and focus on developing a so-called “brand.” A brand is, quite simply, who or what your company is and the portrayal of that. When planning out your brand, it’s important to take some things into consideration,…
As one of the most influential media nowadays, the Internet plays a major role in branding. Today, even the smaller companies can have their voices heard online and establish themselves as the leading brands in their respective industries. All this, of course, starts with carefully planned online marketing strategies, whereupon a company’s website is its…
Packaging of your goods is necessary to avoid any wear and tear. Often you buy products wrapped in beautiful packages and you notice some symbols on their packaging but have you ever tried to figure out the meaning behind these symbols? Well this infographic will give you an idea about the popular packaging symbols and…
