November 20, 2024
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Adele Thomas

Adele Thomas is a Director at Distinctive Confectionery, a supplier of personalised confectionery in the B2B promotional products industry.

Is The Confectionery Industry Heading Towards ‘Sweet Sustainability’?

Adele Thomas07 mins

We all recognise the sound of sweet wrapper being opened in the cinema, or the rustle of a packet from another room. Sweets and other confectionery have always been popular, and always will be, but they are another significant market that is needing to make a move towards being more sustainable. This is not only…

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Personalized gifting

Ordering promotional gifting this year? Top things to consider if you really want to make an impact

Adele Thomas011 mins

There was once a time when businesses could hand out promotional products without much thought. Pens, keychains, table top items and novelty stuff. Anything worked. Those times, however, are well and truly over. Now, promotional items will only have a meaningful impact if they align with consumers’ values as well as their needs/wants. I am…

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Why your business should incorporate promotional confectionery in 2022

Adele Thomas07 mins

Marketing has changed a lot over the years. Even so, there are still some tried-and-tested approaches that hold good in the modern era. One of them is using promotional merchandise, especially promotional confectionery and no stranger to corporate confectionery is Adele Thomas, owner of Distinctive Confectionery. Here, Adele shares her insight into why your business…

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